The new Surface Pro and Surface Laptop are launching in 25 markets around the world today.
Microsoft didn't provide a review unit, so I pre-ordered mine and expect to receive it later today. Look for my review next week.
One of the big stumbling blocks for adoption of these new devices is their luxury retail pricing. Today Microsoft announced a trade-in program that may help ease the burden for some US and Canadian customers.
Here are the details from Microsoft Devices Corporate Vice President Panos Panay's blog post:
Starting today at all physical Microsoft Stores in the US or Canada, when you trade in an old device, including an Apple MacBook or iPad, you will receive up to $850 off most Surface devices, including the new Surface Pro and Surface Laptop***.
***Offer valid from June 15, 2017, to July 31, 2017, while supplies last. Available only in Microsoft retail stores in the United States (including Puerto Rico) and Canada. To receive full store credit towards the purchase of a new select Surface device, a customer must trade-in qualifying Surface Pro device subject to these terms. To be eligible for trade-in, you must own the qualifying device, device must power on, battery must hold charge and not be required to be plugged in to operate, and be in fully functional, working condition without broken/missing components, cracked display/housing, liquid damage, modification(s) or have device warranty seal broken to be considered working. Cannot be password protected, and include original chargers/accessories. Must contain a hard drive. Any appraised value will be determined at trade-in and provided as a Microsoft retail store credit. All trade-ins are subject to Microsoft’s discretion and approval. All trade-ins are final. Recycle for Rewards program provided by CExchange, LLC., and other terms and conditions may apply. Not valid on prior orders or purchases; cannot be transferred or otherwise redeemed for cash or gift cards. May be combinable with other offers. Void where prohibited or restricted by law. Microsoft reserves the right to modify or discontinue offers at any time. Other exclusions and limits may apply. See store associate for details.
